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20 Marketing & Business Terms Every Small Business Owner Should Know (Explained Simply)
Corwin Matthews 2025-09-10 Corwin Matthews 2025-09-10

20 Marketing & Business Terms Every Small Business Owner Should Know (Explained Simply)

Ever heard a term like “ROI” or “CTA” and just nodded along while secretly thinking, I have no idea what that means? You’re not alone. This post breaks down 20 of the most common marketing and business terms — explained simply so you can spot them with confidence and put them to work for your business.

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