Most small business owners are too busy running their business to think clearly about their website and marketing. And honestly, that makes sense. But here is the problem: a website that confuses people costs you customers. A message that misses the mark loses trust before you even get a chance to prove yourself.

That is where I come in.

I build Squarespace websites for small and mid-sized businesses that need to look professional, communicate clearly, and actually convert visitors into clients. I also help with brand messaging, logo and visual identity, and marketing strategy when you need the full picture.

Every project is built on the Matthews Method, a clear framework that puts your customer at the center of the story and guides them toward confident action.

Most websites talk too much about the business and not enough about the customer. The Matthews Method flips that.

It is a story based framework built on one core belief: your customer is the Pathfinder. They are the one on the journey, facing the problem, looking for a way forward. Your job is not to be the hero of the story. Your job is to be the guide that helps them win.

Every website I build is structured around that principle. Clear message. Simple path. Obvious next step. When your website does those three things well, it stops being a digital brochure and starts being your best salesperson.

That’s where I come in. I help simplify your message, strengthen your marketing, and build websites that actually work. My frameworks invite your customers into a story where they become the hero and win the day, while you take your place as the trusted guide.

Honestly? You can. And sometimes those options make sense.

But here is what they tend to get wrong. AI can generate words, but it does not know your business, your customers, or what makes you worth trusting. A cheap template can look decent, but design without strategy is just decoration. A traditional agency can do great work, but you are often one of fifty clients, handed off to a junior team member after the sales call.

What I offer is different. You work directly with me, one on one, from the first conversation to launch day. I bring 25 years of communications experience, a proven framework, and a genuine interest in your success. Tools like AI are part of my process, but they are not a replacement for the human strategy behind them.

AI won't lose sleep over your success, but I will.

That is a fair thing to wonder, especially if you have invested in a website or marketing before and did not see the results you hoped for.

Here is what I can tell you. The frameworks behind my work are not trends or guesswork. They are built on principles that have driven results for businesses of all sizes, rooted in decades of research on how people make decisions and respond to clear communication.

I have been in communications and marketing for over 25 years, mostly in nonprofit leadership, where budgets were tight and every word had to earn its place. That experience shaped how I work: practical, clear, and focused on what actually moves people to act.

The best way to know if this is right for you is a free 30-minute conversation. No pressure, no pitch. Just an honest look at where you are and what you need.

It usually starts with a good conversation and probably some coffee. ☕

We begin with a free consultation to talk about where you are, where you want to go, and what is getting in the way. If it feels like a good fit, I put together a clear proposal so you know exactly what to expect before anything starts. From there, every project follows three phases.

1. First we simplify your message, which means getting the words right before we ever talk about colors and fonts.

2. Then we build your website on Squarespace, designed to look sharp and guide your visitors toward action.

3. Finally, if you want ongoing support, I offer maintenance and update plans so your site stays fresh without you having to touch it.

You will always know what is happening, what is next, and who to call. That is not a bonus. That is just how I work.

Faster than you might think, and without cutting corners.

My Website Essentials package is built for small businesses that need a clean, clear, professional site up and running quickly. From the time we lock in your message and kick off the build, most Essentials projects are completed in about two weeks.

For businesses that need more pages, more complexity, or a more custom look, my Website Pro package typically takes three weeks or more depending on the scope. We will nail that timeline down together before anything starts so there are no surprises.

Either way, the goal is the same: get you a website that works, without dragging you through a months-long process that stalls your business.

Yes. Full stop.

More than half of your visitors are landing on your site from a phone. A website that looks great on a desktop but falls apart on mobile is not just an inconvenience. It is a credibility problem that costs you clients before you even know they were there.

Every site I build is optimized for both desktop and mobile. You will not have to choose between the two.

Because it is the right tool for the job.

Squarespace gives growing businesses a platform that is powerful, reliable, and actually manageable after launch.

Hosting and security are built in. The editing interface is intuitive enough that you can make basic updates yourself without calling anyone. And the design quality is genuinely good.

I also use Squarespace myself, so I know it inside and out. That experience means your project moves faster, your site is built right the first time, and you are not left guessing when something needs to change down the road.

*As a Squarespace Circle member, I can also get you 10 percent off your first year subscription. That is a nice bonus on top of everything else.

Almost certainly yes.

Squarespace plays well with a wide range of tools including email marketing platforms, scheduling apps, CRMs, payment processors, and more. If your tool has an embed code or a standard integration, there is a very good chance we can make it work inside your site.

Not sure if your specific tool is compatible? Bring it up in our consultation and we will figure it out together before the project starts.

Yes to all three.

Squarespace supports e-commerce, digital products, online courses, and paywalled member content. If you want to sell something, teach something, or create a space only your clients can access, we can build that into your site.

Projects that include these features typically fall under the Website Pro package given the additional scope involved. We will talk through exactly what you need during your consultation so you know what you are getting into before we start.

Then you do not have to. 😊

After launch, I offer ongoing maintenance and support for clients who would rather focus on running their business than keeping up with their website. You submit what you need updated, and I take care of it. No back and forth, no technical headaches, no wondering if it got done right.

If you want to manage it yourself, I will make sure you know how before we wrap up. Squarespace is genuinely easy to use once someone walks you through it, and I will do exactly that.

Either way, you will not feel abandoned after launch day. That is not how I work.

That is what the process is for.

I do not hand you a finished website and disappear. Every project is collaborative, which means we are checking in, reviewing, and refining together along the way. By the time you see a draft, you have already been part of shaping it.

That said, if something is not landing right, we work through it. Sometimes it takes a few rounds to break out of old habits of talking about your business and find the clearer, sharper version. That is completely normal. My job is not to defend my first idea. My job is to get it right.

Yes, and this is where CMC goes beyond a typical web design shop.

A great website needs great words before it needs great design. That is why every project starts with your message. We clarify who your customer is, what problem you solve, and what makes you worth trusting. That work shapes everything else, from your homepage headline to your calls to action.

Beyond messaging and websites, I also help with logos, visual identity, and broader marketing strategy when you need it. And if you are wondering whether AI can handle any of this for you, here is the honest answer: AI is a useful tool, but it cannot replace the strategic thinking behind a message that actually connects with real people. That still takes a human.

Think of me as your creative partner across the whole picture, not just the person who built your site.

Check out my design services here: DESIGN SERVICES

I keep pricing visible because you deserve to know what you are getting into before we talk.

My Website Essentials package starts at just $4,997 and is built for businesses that need a clean, clear, professional site without the complexity. It includes message clarity work, Squarespace design, and everything you need to launch with confidence.

My Website Pro package starts at $6,997 and is built for businesses that need more pages, more customization, or a more complete brand presence online.

If you need messaging work before the website, my Messaging Roadmap starts at only $797 and gives you the words and clarity to anchor everything else.

The best way to know which option is right for you is a free 30-minute consultation. We will look at where you are, what you need, and what makes the most sense for your business right now.

I am proudly Canadian, based in Saskatoon, Saskatchewan. I love working with local businesses and grabbing coffee when the project calls for it.

That said, the digital world does not have borders. I work with clients across Canada and beyond, and the process translates just as well over a video call as it does across a table.

Wherever you are, if you need a clearer message and a website that works, we can make that happen.